Cookies | Lenses.io

1. General information

When you visit any website, it may store or retrieve information on your browser, mostly in the form of cookies. This information might be about you, your preferences or your device and is mostly used to make the site work as you expect it to. The information does not usually directly identify you, but it can give you a more personalized web experience. Because we respect your right to privacy, you can choose not to allow some types of cookies. However, blocking some types of cookies may impact your experience of the site and the services we are able to offer.

A cookie is a small piece of data (text file) that a website - when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Those cookies are set by us and called first-party cookies. We also use third-party cookies - which are cookies from a domain different from the domain of the website you are visiting - for our advertising and marketing efforts.

This Cookie Notice applies to our website as defined in our Privacy Notice and provides transparency on the cookies that are used.

2. Types of cookies

We use session-based and persistent "cookies" and similar technologies such as web beacons to increase user-friendliness and compile information about the usage of our website. Cookies are created either by us (first-party cookies) or by third party providers determined by us (third-party cookies).

The following describes the types of cookies we utilize:

Necessary Cookies: These cookies are strictly necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.
Performance Cookies: These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.
Functional Cookies: These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.
Marketing Cookies: These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

Go to "Select Cookie Settings" to reopen the cookie banner and get the list of all cookies that are currently used as part of our website.

4. Third-party cookies

Third party cookies are cookies that may collect data across web domains owned or operated by different entities, mainly for the purpose of tailoring advertising based on preferences or interests known or inferred from the data collected.

In order to opt-out of certain cookies from such third-party cookies, please access the links listed below and follow the instructions provided.

Third Party	Description	Link
Salesforce Pardot	Functional Our websites use Pardot Services, an analysis tool of salesforce.com, Inc. (The Landmark @One Market Street, San Francisco, CA 94105, USA) ("Pardot"). All cookies set by Pardot do only contain the generated numeric code and do not collect further Personal Data. Data collected through the Pardot Services are not used to identify individuals. None of the identification numbers are matched against other personal information.	Salesforce Privacy Settings
Facebook	Marketing Our website uses the "Facebook Pixel" developed by Facebook, Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA) ("Facebook"). This tool is an advertising cookie that makes it possible to track the behavior of users who have clicked on a Facebook ad. The effectiveness of Facebook ads can then be assessed for statistical and market research purposes, which in turn can help optimize future advertising measures. The data we obtain through this process is anonymous, meaning it gives us no means of tracing the identity of any user.	Facebook Advertising Preferences
Google	Functional and Marketing The Google Tag Manager is a tool to enable tracking activities. The tag manager does not process any Personal Data, since it merely serves to manage other services, e.g., Google Analytics, etc. is used to check whether the data entered on our website (such as on a contact form) has been entered by a human or by an automated program to prevent abusive automated entries in web forms. For the analysis, reCAPTCHA evaluates various information (e.g., IP address, how long the visitor has been on the website, or mouse movements made by the user). This website uses – a web analytics service for evaluating your pseudonymous use of the website or application and compiling reports on your website activity and internet usage. The reports provided by Google are used to analyze the performance of our website and the success of our marketing campaigns. Our website uses Google Analytics with the extension "_anonymizeIp()" which means that IP addresses are used only in a shortened form in order to prevent any direct correlation to specific persons. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google. These services are provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. The responsible entity for users in the EU/EEA and Switzerland is Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

5. Further information

For further information with regards to the processing of your personal data please read our general Privacy Notice.

Lenses Cookie Notice

1. General information

2. Types of cookies

3. Cookie settings

4. Third-party cookies

5. Further information